Starbucks Logo: You will find tea and coffee lovers in every country of the world. Their number is very high in India also. Even today in small towns people give more importance to tea. But in metro cities and big cities people like to drink coffee more. If you are also fond of coffee. So you too must have gone to different places and drank many types of coffee. And you must have gone to Starbucks.
Because as soon as the name of coffee comes to people’s mind, Starbucks comes to their mind. Starbucks coffee is expensive. And there you get many varieties of coffee. Just as every company has a logo. Starbucks also has a logo and it looks like a mermaid. What is the reason behind this logo of Starbucks? You will be surprised if you know the reason.
Why is there a mermaid in the Starbucks logo?
Why is there a mermaid in the Starbucks logo? There is a whole story behind this. Let us take you to the beginning of the story. Starbucks company was started in the year 1971. However, its name then was not Starbucks but Pequod. It was based on the name of a ship. Many companies with this name did not get the fame they wanted. Then later the name of this company was changed to Starbucks. Which is inspired by ‘Starbuck’, a character from a famous sailor novel named ‘Moby Dick’. But the owner of the company added an extra S to it. And the company became Starbucks.
Because the company itself was based on the name of the novel Sailor. And it also started near the port. Therefore, considering its people, the owner of the company chose a mermaid. In fact, in Greek mythology, mermaids (sirens) used to attract sailors traveling in the sea. She used to attract them towards herself with her voice. The owner of Starbucks adopted the mermaid logo to attract coffee lovers.
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Logo changed several times
The mermaid seen in the Starbucks logo was not like this from the beginning. A lot of changes have been seen in this with time. Earlier this mermaid used to be brown in colour. The names of the company and product were also written along with it. Then later its color was changed from brown to green and the hair was moved forward and the name of the product was removed and only Starbucks Coffee was written, after this the logo was changed again and the last change took place in the year 2011. The name of Starbucks was removed from it. Only the mermaid was allowed to live.
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