Report-Ritu Raj
Muzaffarpur. The delicate mood of summer has come to fruition. It looks as hard on the outside as it is soft on the inside. The more juicy the more tempting. This is the famous fruit of Bihar, litchi. There has been a strong arrival. The bunches hanging on the tree fill the eyes with peace and happiness. There is such a craze for it among the people of Bihar that as soon as the tree bears fruits, its videos start being posted on social media. These also become viral in no time. This fruit is trending on social media.
Litchi season has arrived. As soon as the fruits appear on the tree, the craze for litchi has started. This is the era of social media, so people also upload and watch reels and videos every day. With the arrival of litchi season, Muzaffarpur’s Shahi Litchi has also started trending on social media like a celebrity. As soon as a post about litchi appears on every social media platform, be it Facebook, Instagram or X, there is a flood of comments about its taste and identity.
12.6 million views
Two days ago, a 23-second video of Muzaffarpur’s Shahi Litchi was posted on the social media handle X from a page running by the name Science Girl. In the caption accompanying the video, people were asked whether they could tell the name of this fruit. After this there was a flood of retweets and comments. Even the people of Bihar living abroad are so curious about litchi that in 48 hours, 12.6 million people have watched the video of litchi.
social media queen
After the video went viral, the team of Local 18 of Muzaffarpur watched the video and talked to Rajeev, a famous video creator here. Rajiv has millions of followers on social media. Last year too, he had shared many short videos related to litchi on his Instagram account, which got a lot of views. This time too he is fully prepared to upload the video.
Preparation for making short video
Rajiv told Local 18 Bihar that Shahi Litchi of Muzaffarpur is very famous. As soon as the season arrives, it starts trending on social media. Creators like us also get a new and viral content. He tells that I have also played in the litchi garden in my childhood. That’s why I am fond of litchi. Last year also some short videos were posted on litchi which went quite viral. It is important to mention here that there are many creators in Muzaffarpur, who make short videos of litchi and post them on social media.
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Tags: Fruit Market New Rate, Local18, Muzaffarnagar News Today
FIRST PUBLISHED: April 12, 2024, 13:45 IST
