Mohd. Mahmood Alam / Nalanda. Nalanda of Bihar is the land of knowledge. It is famous all over the world for this. There is a place Silav in this Nalanda district. Where there is a small market which is full of food shops only. Thousands of people earn their livelihood from this. This sweet is sold throughout the year i.e. 365 days. Khaja sweets are famous not only in Bihar, but across the country and the world. People also order food online in the digital age. People from any corner of the world order food through the Kali shah app. At the same time, Khaja has become the first choice of the devotees who come to the Malmas fair which has got state status.
This fair has been organized after five years, due to which thousands of devotees and tourists came here to visit. Khaja business in Silav and Kali Shah’s shop are famous all over the world. The specialty of Khaja is that one Khaja has 52 layers. Which looks exactly like patties. It is crispy to eat. Two types of Khaja are made here. In which one is salty and one is sweet. Which is filtered in desi ghee and refined oil. The local market price is Rs 200 and Rs 900 per kg is sold. While for foreign countries its price becomes ₹ 5,500 per kg. Which is sent through courier.
Millions of rupees earned during Malmas fair
100 kg of Khaja was sold in a day, whereas in the Malmas fair, it increased 4 to 5 times. Because after getting the GI tag, the branding of Khaja has increased further. Because of which an income of lakhs of rupees was generated during the Malmas fair in a month. Due to this, the family of dozens of artisans is also running. Cardamom is used along with flour, maida, sugar to make this sweet. Eating Khaja is very healthy along with being tasty.
Silav Bazar falls between Rajgir and Biharsharif. The history of Khaja sweets here is very old. Nalanda has been a historical place from the beginning. That’s why tourists keep coming here from abroad. For this reason, the popularity of Khaja reached abroad. In 2015, Nitish Kumar gave industry status to Khaja manufacturing. After which the Government of India gave GI tag to Silav’s Khaja. This helped the businessmen as well as increased the employment opportunities. Due to which the artisans do not get free time now.
Postal Department and Khadi Village Industries made this preparation
Not only this, now keeping in view the increasing demand of the customers, Khaja will be sent to other places except Bihar by the Department of Posts and Khadi Village Industries. Kali Shah’s family started the online sale of Khaja which goes to countries like London, America, Australia, Dubai, Paris, Indonesia, etc. This is the reason why its demand is always there. The beginning of any auspicious work is definitely scratched. If you also have a desire to eat food, then you will definitely remember Silav.
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Tags: Bihar news in hindi, food 18, Local18, Nalanda News
FIRST PUBLISHED : August 27, 2023, 11:09 IST
