There has been a big ups and downs in the global smartphone market. Chinese smartphone company Xiaomi has reached the second position in the world in terms of sales. This is the first time since August 2021 that Xiaomi has overtaken Apple. However, there has been no major increase in Xiaomi’s sales volume. This has happened due to the low sales of Apple.
According to a report by Counterpoint, Xiaomi has become the fastest growing smartphone brand in the year 2024. Xiaomi has outperformed in the month of August, which has benefited the company a lot. After the decline in major smartphone markets, Xiaomi has changed its pattern and then given a strong performance. The company’s overall growth had declined in the first half of 2022 and 2023, but after that Xiaomi has returned to this race. Due to changes in its products and pattern, the company is now seen to be benefiting.
Economic recovery of the brand
The brand has seen economic recovery in the last few quarters. Due to the low price band, the demand in the market has increased and it has also strengthened its hold on the market. The company is continuously launching 5G phones at low prices. The Redmi 13 and Note 13 series have benefited the company a lot. Let us tell you that Redmi phones are very popular and due to this the company is continuously getting benefits.
Apple may make a comeback
Let us tell you that Apple can make a comeback in this ranking. After the launch of the iPhone 16 series, Apple has a great chance to make a comeback. It can regain its position. Let us tell you that Samsung still remains in the first position.
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